Sublime

Discovery (why people would even want to try out the experience),

Core Drive 3: Empowerment of Creativity & Feedback is a great Core Drive on many different levels. It taps into our innate desire to create, by providing us the tools and power to direct our own gameplay and giving us the ability to affect the environment around us through our own imaginations.

there is in fact a hidden ninth Core Drive called “Sensation,” which is the physical pleasure one obtains from taking an action.

The next variation is to set up constantly refreshing leaderboards, where every week the data would refresh and the leaderboard will start tracking progress anew; hence no one falls too far behind and always has a renewed sense of hope, leading towards that Urgent Optimism. Finally, it’s a good idea to implement micro-leaderboards, where only the

gamification notables Gabe Zichermann and Sebastian Deterding

Many products don’t have recurring usage because they lack a trigger to remind the person to come back.

Human-Focused Design optimizes for human motivation in a system as opposed to optimizing for pure functional efficiency within the system.

rewards can be physical, emotional, or intellectual.