Sublime

The end product of the team’s labors is often a workbook, containing both good ideas and a methodology for client service teams to plan their individual client

through the user interface may be vastly different.

The integrity of their relationship will be maintained only if the system is designed to perform

A digital transformation demands two key ingredients—articulated principles and trust in leaders.

Having an LVT aligned around outcomes and an organization aligned around functions is a misalignment of people to desired outcomes.

three pillars

The reason we describe the model as a pyramid is that the more sophisticated your work with personalization becomes, the more it is customer-centric and channel agnostic, and the more it supports long-term value creation