Sublime
An inspiration engine for ideas



There’s a lot going on here at once: The materials, their recyclability, the impact that has on design, aesthetics, and performance, the “circular” concept, the pricing, the idea of renting shoes vs. owning them, the direct consumer relationship vs. buying from a local store, and of course, the subscription business model.
Dan Frommer • Would you subscribe to these shoes?

Commercially, this season of Helmut Lang may sell better than it ever has for Fast Retailing. Walking out of the show, I asked a store owner if she planned on buying the collection, and she seemed keen on the blazers and jeans, which are reasonably priced. (Reasonable, in this case, means between $300 and $600.) And then, a shop-and-copy master (wh... See more
September Issues
VIRGIL ABLOH: “Duchamp is my Lawyer”
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For Coach, the biggest brand in the Tapestry portfolio, the show—a display of oversized leather blazers and pointy-toe jelly flats embossed all over with Cs, with J.Lo in the front row—is a customer acquisition cost.
Could they do it another way? Perhaps. But it’s part of the formula devised by creative director Stuart Vevers , who moved to the U.S... See more
Could they do it another way? Perhaps. But it’s part of the formula devised by creative director Stuart Vevers , who moved to the U.S... See more
September Issues
To understand Khaite, you’ve got to view it like a merchant. (I liked the pin-tucked gazar dresses; they reminded me of this Marc Jacobs look from his Spring 1998 collection.) Holstein is very much in touch with what women with money want to wear. When I saw Yael Aflalo , founder of Reformation—another Stripes investment, which turned out very well... See more