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Storytelling Frameworks for Business Applications
Exploration of various storytelling frameworks, including Vogler’s Hero’s Journey and others, highlighting their context and business applications for effective communication in creative and corporate environments.
betterstories.orgA Jornada do Escritor: Estrutura mítica para escritores (Portuguese Edition)
amazon.com
The legend of Theseus and the Minotaur is full of imagery and incident that lends itself to psychoanalytic interpretation: the minotaur - half man, half animal - embodies the essential conflict between ego and id; the labyrinth, which coincidentally resembles the sulci of the cortex, suggests the complexities of the mind. In 1927, Freud told an
... See moreFrank Tallis • Mortal Secrets
the story shape is structured around how they find, retrieve and finally master the quality in their life that has eluded them.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
change is at the root of all drama,