Sublime
An inspiration engine for ideas

brands and the behaviors around them are not rooted in reason but in emotion.
Bill Kenney • Conquer Your Rebrand
Martin was the keeper of the crown jewels.
Patrick M. Lencioni • The Five Dysfunctions of a Team, Enhanced Edition: A Leadership Fable (J-B Lencioni Series)
Alfred Lin, former COO and CEO at Zappos,
Joseph Michelli • The Zappos Experience: 5 Principles to Inspire, Engage, and WOW
he worked as Netscape's product manager to pivot the server product line. Microsoft's IIS had all the features they had, was five times faster, and was free. Mike Homer and he worked furiously to acquire and partner. they beat Microsoft and grew the server line to $400M.