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Subscribed: Why the Subscription Model Will Be Your Company’s Future—and What to Do About It
amazon.com



The Subscription Value Loop: A framework for growing consumer subscription businesses
Phil Carterlennysnewsletter.com

...that’s where “Mass SaaS” comes in. Buy once; pay routinely (sometimes even subconsciously). Consumers love it because they can set it and forget it. Founders love it because they can acquire users once and get predictable revenue in exchange, as long as they can retain those users by improving the product, delivering stellar customer service, an... See more