Sublime

Recognition as a primary voice in an industry leads to opportunities to speak at major conferences, give press quotes to journalists, and influence industry direction.

change is growth and growth is opportunity.

But if you are willing to postpone fame & fortune a bit, and would rather build a more defensible moat around your niche (and optimize for impact, contribution, and legacy), then educate the world on Non-Obvious problems and give them simple, actionable, Obvious solutions they can put into practice right away to solve the problem they now know

Knowledge becomes more powerful as it spreads.

You can upgrade your mental software on a regular basis by seeking and ingesting quality information.

finding opportunities to change the way people work and live and think.

“What would happen if we could figure out the one thing you could do that would make the highest contribution?”