Sublime
An inspiration engine for ideas
Facts are important, but the story matters. Poorly
Blake Mycoskie • Start Something That Matters
Melina Flabiano • Everything, Now!
Irina Aleksander • Sweatpants Forever: How the Fashion Industry Collapsed
mainstream department stores aimed at the “middle-class” homemaker. They amazed and flattered her with the elegance of the environs and with the deference of the salesclerks, but canny retailers understood that their homemaker wasn’t wealthy, and had instincts of thrift and austerity stamped in her genes. They could pull her in with spectacle, addr
... See moreCharles R. Morris • The Tycoons: How Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy
Growth alone isn’t the endgame; scaling to meet customer demand is. Above all, these upstarts prize the human touch – albeit with no physical presence – in every customer interaction and in all aspects of their business.
Randy Komisar • I F**KING LOVE THAT COMPANY: How a New Generation of Brand Builders Is Defining the Post-Amazon World
“If somebody else can sell it cheaper than us, we should let them and figure out how they are able to do it.”
Brad Stone • The Everything Store: Jeff Bezos and the Age of Amazon
On top, she added her own distinctive techno-futurist gloss—Tofflerism with a stock-picker’s sensibility. It cost over $600 a year to subscribe to Release 1.0, and 1,500 of the tech industry’s most powerful read its every elliptical word.
Margaret O'Mara • The Code
Bezos had a reason to admire and closely track an e-commerce upstart that had the potential to expand and take away some of his business.