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Storytelling Frameworks for Business Applications
Exploration of various storytelling frameworks, including Vogler’s Hero’s Journey and others, highlighting their context and business applications for effective communication in creative and corporate environments.
betterstories.org
the story shape is structured around how they find, retrieve and finally master the quality in their life that has eluded them.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
Select and build these units correctly and you will create a plausible, thrilling, moving work that in portraying a tiny fraction of a life captures the essence of its whole.