Sublime

Sullivan and Weiss weren’t merely the victims of some ethereal struggle between the forces of free speech and ideological censorship: they were the collateral damage of shifting media business models. And there will be lots more of them before this drama finishes.

But what happens when those products sell out? As Amazon Prime Now begins to show its supply chain and last mile pressures, 2PM’s research has identified a number of categories and brands that are reflecting signs of lift in traffic, search awareness, and conversion. These categories include: utility, hydration, food, recreation, and entertainment.... See more

Most of this came to him in the mid-1980s, when Mr. Goldhaber, a former theoretical physicist, had a revelation. He was obsessed at the time with what he felt was an information glut — that there was simply more access to news, opinion and forms of entertainment than one could handle. His epiphany was this: One of the most finite resources in the w... See more

While newspaper executives would argue that, in 2019, it more difficult to persuade consumers to pay for journalism, a private 2PM poll identified that the average earner between $90,000 and $250,000 pays for 17.2 monthly subscriptions across media, entertainment, and utility. Of that 17.2 monthly recurring fees, an average of 5.7 were devoted to w... See more

“In a world with scarce attention and many choices, taste sets a business apart. Knowing what to make is as important as the ability to make it.”