Sublime
An inspiration engine for ideas

The Devil in the White City: A Saga of Magic and Murder at the Fair that Changed America
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The Great Good Place: Cafes, Coffee Shops, Bookstores, Bars, Hair Salons, and Other Hangouts at the Heart of a Community
amazon.com
of type you’d see in magazines, anything that might look familiar to people. The goal, always, was real-world references. I was from suburban Philadelphia, so I named the fonts after stops on the Paoli Local—so Rosemont, Paoli, Ardmore, Overbrook. Steve thought city names were fine, but he asked why would we pick these little cities that nobody had
... See moreMax Chafkin • Design Crazy: Good Looks, Hot Tempers, and True Genius at Apple
Can a company that wants to make the best-quality outdoor clothing in the world be the size of Nike? Can a ten-table, three-star French restaurant retain its third star when it adds fifty tables? Can you have it all? The question haunted me throughout the 1980s as Patagonia evolved.
Yvon Chouinard • Let My People Go Surfing: The Education of a Reluctant Businessman
made serious and innovative architecture accessible to people who would normally have no interest whatsoever in such things.
Paul Goldberger • Building Art
elevate the ordinary,
Paul Goldberger • Building Art
Patagonia founder Yvon Chouinard discusses in his book, Let My People Go Surfing: The Education of a Reluctant Businessman.