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Storytelling Frameworks for Business Applications
Exploration of various storytelling frameworks, including Vogler’s Hero’s Journey and others, highlighting their context and business applications for effective communication in creative and corporate environments.
betterstories.orgIntroduce a Fascinating Protagonist (Protag):
Daniel Calvisi • Story Maps: TV Drama: The Structure of the One-Hour Television Pilot

Establish a Framing Device: Establish how this story will be told, the glue that holds it together.
Daniel Calvisi • Story Maps: TV Drama: The Structure of the One-Hour Television Pilot
The Murder of Roger Ackroyd
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
diegetically,