Sublime

complete with a top-50 daily business podcast called FlipMyFunnel, more than 10 conferences with thousands of attendees, and countless converts along the way.

to provide a more customized experience for your best-fit and engaged accounts.

Marketing must activate salespeople by delivering advanced account intelligence and personalization tools to help prioritize and personalize their outreach.

industry or company size, or on intent data, such as companies that are researching similar products online.

Set Google alerts on the names of the companies and future customers so you are notified in real time whenever they’re making news.

Ideally, these insights are delivered directly where your sales team lives, typically in your CRM.

It’s your job to show them why shrinking volume is a good thing when looking at accounts over leads.

To do this, you need to build an account intelligence database from lots of different data sources. In fact, account intelligence