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Fail How To (Not) Wieden+Kennedy Amsterdam Or: Why There Is No Audience For What We Make And Why That Truth Will Set Us Free
The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
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ロマンス Romance
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Das Reich der sieben Höfe – Dornen und Rosen: Roman | Romantische Fantasy der Bestsellerautorin (Das Reich der sieben Höfe-Reihe 1) (German Edition)
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For a long time now, perhaps since around 1750, Romantic attitudes have been dominant in the Western imagination. The prevailing approach to children, relationships, politics and culture has all been coloured more by a Romantic than by a Classical spirit.