Sublime
An inspiration engine for ideas
The Opposable Mind: How Successful Leaders Win Through Integrative Thinking
amazon.com
5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker)
Roger Martinlennysnewsletter.com
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
Marty Neumier • 3 highlights
amazon.com
Whenever there is an argument between two ideas, find the third idea.
That, as a startup, you should only do half of what you want to do (only half the options, half the tabs, half the offerings, and half the target audience) to compound your chances of true PMF.
Scott Belsky • What Is “Seeing the Matrix” for a Product Leader?
