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Blue Ocean Strategy

Renée A. Mauborgne • 3 highlights

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Blue Ocean Shift

W. Chan Kim , Renée Mauborgne • 1 highlight

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W. Chan Kim Blue Ocean Strategy

Reinvent Your Business Model: How to Seize the White Space for Transformative Growth

Mark W. Johnson

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Monetizing Innovation: How Smart Companies Design the Product Around the Price

Madhavan Ramanujam • 1 highlight

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Understanding Michael Porter: The Essential Guide to Competition and Strategy

Joan Magretta

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Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets

Al Ramadan

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Richard Rumelt Good Strategy/Bad Strategy: The difference and why it matters