Sublime
An inspiration engine for ideas
‘The Guy Who Hired Jonathan Ive!’”
Leander Kahney • Jony Ive: The Genius Behind Apple's Greatest Products
Neumanns needed to fund their increasingly lavish lifestyle.
Reeves Wiedeman • Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork
Implications (Purpose)
Rick Rubin • The Creative Act: A Way of Being: The Sunday Times bestseller
He was set for life, no matter what happened.
Reeves Wiedeman • Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork
WeWork began offering commercial real estate brokers a shocking commission: 100 percent of the first year’s rent paid by new tenants.
Reeves Wiedeman • Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork
Kushner didn’t trust Neumann when they first met in the early 2010s, but the aspiring moguls were devoutly religious, and connected as self-identified disruptors in an industry averse to newcomers.
Reeves Wiedeman • Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork
“slow bakers,”