Sublime
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The money in music is even more slippery. The list of highest earning musicians last year is filled with artists who either got rid of their song catalogs—they made the list by selling out to corporations and investment funds—or had side deals in other industries. You can be the greatest musician on the planet, but still need to peddle
... See moreTed Gioia • The State of the Culture
. Years ago, the idea that online life would be dominantly funded by advertising coalesced into conventional wisdom, and we’ve been living with the consequences ever since. The utopian assumption that views and clicks would accrue to the highest-quality content failed to understand a basic lurking reality - that the monetization of attention leads
... See moreFreddie deBoer • The Bitter End of "Content"
Clay Shirky • Here Comes Everybody: The Power of Organizing Without Organizations
Jim Goad is the Godfather of the New Right.
Michael Malice • The New Right: A Journey to the Fringe of American Politics
Positioning: The Battle for Your Mind.
Drew Eric Whitman • Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series)
Bernays a continué les jolis coups de ce genre dans les années 1920, 1930 et 1940. Il a complètement révolutionné l’industrie publicitaire, inventant au passage les « relations publiques ». Payer des célébrités sexy pour qu’elles utilisent tel ou tel produit ? C’est une idée de Bernays. Publier des articles qui font discrètement de la pub pour une
... See moreMark Manson • Tout est foutu: Un livre sur l'espoir (French Edition)
Rebecca Jennings • Everybody Has to Self-Promote Now. Nobody Wants To.
“I bet on money—not just any kind of money but old money,” one veteran New York politician says. “New money buys things; old money calls notes.” In politics in the Empire State, the Rockefellers held enough notes to achieve any aim; their power was as close to an absolute as had ever existed in New York.