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Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking
What Are Values?
Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking
Identifying Decision Opportunities
Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking

and one may settle for an alternative considerably less desirable than others that could have been developed.
Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking
One is to convert an existing decision problem into a decision
Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking
1.4 Thinking about Values
Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking
Constraint-Free Thinking
Ralph L. KEENEY • Value-Focused Thinking: A Path to Creative Decisionmaking
Uncovering Hidden Objectives