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Who Can You Trust?: How Technology Brought Us Together – and Why It Could Drive Us Apart
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Rachel Botsman • What's Mine Is Yours: The Rise of Collaborative Consumption
Roots of trust I Rachel Botsman I RSA REPLAY
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book—critical mass, idling capacity, belief in the commons, and trust between strangers. Collaborative Consumption is not a niche trend, and it’s not a reactionary blip to the 2008 global financial crisis. It’s a growing movement with millions of people participating from all corners of the world.
Rachel Botsman • What's Mine Is Yours: The Rise of Collaborative Consumption

For the most part, the people and places are not vetted, inspected, or interviewed by Airbnb. It’s up to users to determine if they want to host a guest or if they want to stay with someone based on kaleidoscopic photos of the property, detailed profiles, and other users’ reviews.
Rachel Botsman • What's Mine Is Yours: The Rise of Collaborative Consumption
The design world reinvents assumptions and recombines ideas to turn “What if?” and “How might we?” into “What we can do.” Design thinking will be critical in taking the world of Collaborative Consumption out of the realm of possibilities and into real workable solutions, solutions that fulfill our consumer whims, desires, and unarticulated needs, b
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models based on memberships (Zipcar, Bag Borrow or Steal), service fees (Airbnb, Zopa), and micropayments for usage (BIXI, BabyPlays) being established. Also, as companies start to redefine themselves as acting as the bridge between individual users and the community, we will trust them more, and as a result interact with them in different ways. Th
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