Sublime

Camp and Kalanick were both Super Founders. Before Uber, Camp founded StumbleUpon, the first web-discovery platform. It enabled users to find new web content with a single click and quickly attracted angel investors, including Brad O’Neill, Tim Ferriss, Ram Shriram, Ron Conway, and Mitch Kapor, along with venture capital firms like First Round

process of cultural meaning—and decision-making,” he wrote. Pajkovic set out to test Netflix’s impact on personal taste, and to do so designed a set of fake accounts with different archetypal personalities.

While one billion daily hours sounded like an awful lot, it represented less than 20 percent of the world’s total television watch time. Introducing that context was helpful and clarifying, at least for me. We weren’t gunning to be arbitrarily big. Rather: There was another thing out there way bigger than us, and we were trying to scale up to it.