Sublime
An inspiration engine for ideas
A few examples include: Greed is good. Maximizing pleasure from consumption is the goal. A billion acts of selfishness will lead to a prosperous society. The social duty of business is just to maximize its profits. There’s no such thing as society, only individuals—that was Margaret Thatcher’s famous quote. Markets are efficient; other institutions
... See moreW. Brian Arthur • Complexity Economics: Proceedings of the Santa Fe Institute's 2019 Fall Symposium
The “being one’s own best innovator/customer” paradigm enjoys a fantastic business history. Henry Ford, George Eastman, and Edwin Land were all DIFY—do it for yourself—entrepreneurs.
Michael Schrage • Who Do You Want Your Customers to Become?
The solution lies in following a principle that management consultant Peter Drucker spoke about decades ago: ‘the purpose of business is to create and keep a customer’. Drucker goes as far as to say that the customer is the ‘starting point’ of a business’s purpose.
Bernadette Jiwa • Meaningful: The Story of Ideas That Fly
The foundations have to be customer values and customer decisions on the distribution of their disposable income. It is with those that management policy and management strategy increasingly will have to start.
Peter F. Drucker • The Essential Drucker
Management is getting work done through other people
John Seiffer • Output Thinking: Scale Faster, Manage Better, Transform Your Company

Drucker argues that the purpose of a business is to create a customer and to satisfy human needs. Marketing thus becomes the primary function of a business and the lens through which the entire business should be viewed.
Joseph A. Maciariello • A Year With Peter Drucker
- Executives are forced to keep on “operating” unless they take positive action to change the reality in which they live and work.