Sublime
An inspiration engine for ideas
The Man Who Broke Capitalism: How Jack Welch Gutted the Heartland and Crushed the Soul of Corporate America—and How to Undo His Legacy
amazon.com
The Package King of Miami
nymag.com
Consider the Lobster
An exploration of the annual Maine Lobster Festival, its history, cultural significance, and the strange paradox of lobster being considered a high-class delicacy despite its lowly origins.
columbia.edu
The Smartest Guys in the Room: The Amazing Rise and Scandalous Fall of Enron
amazon.com

- Level one: Nascent product-market fit. Likely a pre-seed or seed-stage company. The goal in this stage is to find three to five customers with a problem worth solving, engage with them, deliver a solution, and validate that solution. [examples: Vanta, L