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Success Principles: How To Be Number One In Your Market - More Clients, More Money
amazon.com
My entire business is based on the classics of direct response, studying guys like John Carlton, Dan Kennedy, Gary Bencivenga, and anyone else.
Ben Settle • Newbie Friendly List Building Secrets: 12 Free & Dirt Cheap (but Proven Effective) Ways to Quickly Build a Responsive Email List
LEARN STRAIGHT FROM THE SOURCE
Scott H. Young • Ultralearning
Enter a competent sales rep.
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
PAYPAL MANIA
Peter Thiel, Blake Masters • Zero to One
- Do you know how you will get predictable sales?
Ryan Daniel Moran • 12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
The Follow-Through
April Dunford • Sales Pitch: How to Craft a Story to Stand Out and Win
buy. They used Eloqua, a marketing automation software, to determine the pages and links a prospect engaged with before accessing the documentation.
Gabriel Weinberg, Justin Mares • Traction: A Startup Guide to Getting Customers
author Steven Levy calls “the gospel of 10x.”