Sublime
An inspiration engine for ideas
foresight: thinking three moves ahead
Roland Frasier • Business Wealth Without Risk
VCs and especially the LP community.
Tony Fadell • Build: An Unorthodox Guide to Making Things Worth Making
THE PRICE LEADER The first discipline of market leaders is being a price and value leader.
Tom Marks • The Second-Best Business Book Ever Written: The Pursuit of Thought Leadership in Sales, Marketing, and Life
poet and business consultant,
Tim Leberecht • The Business Romantic
19 Here Is a Professional
Zig Ziglar • Secrets of Closing the Sale
Most products are exceptional only when we understand them within their best frame of reference.
April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
customer transparent superiority.
Peter Thiel, Blake Masters • Zero to One
The faces look like the entrepreneurs and business owners he meets and networks
Bryan Eisenberg • Buyer Legends: The Executive Storyteller’s Guide
Transaction scale businesses reward those who control the largest transactions. Customer selection— investing in those customers with the largest deals—is key.