Sublime
An inspiration engine for ideas
Ideas from George Mack:
1. Subprime audience - A creator optimising for size of audience and ending up with a junk audience. They end up producing content they themselves wouldn’t consume.
2. The forgetting paradox - Wordle outperformed every headline in society's consciousness for 2022. All the news everyone was worried outlasted by a novelty game..
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curation.
Kyle Chayka • Filterworld
Etsy, ProductHunt and Pinterest (the latter two both A16z portfolio companies) are building solutions from different directions, and a great many people trying to replicate some form of the boutique model online as well, as I suggested here - to create some kind of specialist curation.
Benedict Evans • The Facebook of ecommerce — Benedict Evans
In a luxury media landscape, the traditional roles of creator, curator, and consumer are being redefined. Artists are not just creators but are now stewards of cultural communities, leveraging their individual legitimacy to direct communal conversations and brands. In the Age of Average, where mediocre content is abundant, creators become artisans ... See more
Luxury Media
The perceived mediocrity of her content, and its subsequent success despite that, was dubbed the "Victoria Paris Effect" by the Embedded Substack. She's had advantages others don't: her college education, pandemic timing, and the fact that "so many massive creators are thin and white," she says. "That is never something that's not alway... See more
Elizabeth de Luna • The business of being Victoria Paris
NilayPatel tells Decoder guest host Hank Green why blogs are still great
theverge.comThis is a different kind of aspiration than the one found in closet tours of young influencers and celebrities. Many of those figures seem focused on stockpiling luxury brands and reacting to trends. Part of why Rockmore and Woodall feel so reassuring is that, like all cool older people, they seem comfortably past all that, as though they’ve a... See more