Sublime

profound impact on your company.

Tony Fadell • Build: An Unorthodox Guide to Making Things Worth Making

In the Plex,

John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs

Product

Gabriel Weinberg, Justin Mares • Traction: A Startup Guide to Getting Customers

John Doerr,

Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)

Jack of all trades.

David Thomas • The Pragmatic Programmer: From Journeyman to Master

Proprietary Technology

Peter Thiel, Blake Masters • Zero to One

In most computer projects there comes a day when it is discovered that the machine and the manual don't agree. When the confrontation follows, the manual usually loses, for it can be changed far more quickly and cheaply than the machine.

Frederick P. Brooks Jr. • Mythical Man-Month, Anniversary Edition, The: Essays On Software Engineering

onboard

Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)

How I Hire Programmers Aaron Swartz's Raw Thought

aaronsw.com