Sublime
An inspiration engine for ideas
Phase 1: Frame control, grab status, introduce the big idea. Phase 2: Explain the problem/solution and our special advantage. Phase 3: Offer the deal. Phase 4: Stack frames for hot cognition.
Oren Klaff • Pitch Anything
Avalie o Que Importa: Como Google, Bono Vox e a Fundação Gates sacudiram o mundo com os OKRs (Portuguese Edition)
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Oren Klaff, author of Pitch Anything, states that during meetings, people pay attention to what you say until they can fit you into a pattern that they have previously recognized178. Once they fit you into a recognized pattern, they immediately zone out. Therefore, it is important to give a pitch that continuously serves unexpected and unpredictabl
... See moreYu-kai Chou • Actionable Gamification: Beyond Points, Badges, and Leaderboards
Pitch Anything by Oren Klaff.
Josh Kaufman • The Personal MBA: A World-Class Business Education in a Single Volume
