Sublime
An inspiration engine for ideas
On Bullshit
Yatú: Head of Fiction is Norm. Head of Reality is me.
(USB club job titles the co-founders gave themselves)

He has integrity. He does what is right, not what is expedient.
Robert Glover • No More Mr. Nice Guy
NON NEGOTIABLES
Of the place
Less is more
Vibrant collaboration
No repeat ingredients
Consolidation + speed
Confidence + competence
In + out service
Pursuit of excellence
Details matter
Know your shit!
FOCUS
Service
Time
Not about you
Perfect means perfect
No excuses
Respect tradition
Push boundaries
Clean as you go
Break down boxes
Shirts perfectly pressed
Personal hyg

Excellent Advice for Living: Kevin Kelly’s Life-Tested Wisdom He Wished He Knew Earlier
Maria Popovathemarginalian.org
My key application messages include: develop your verification skills, get software now, less is more, robustness is gold, embrace the old, it's the new fashionable, resist the new, develop turn‐key strategies and trade a portfolio of turn‐key strategies.
Brent Penfold • The Universal Tactics of Successful Trend Trading: Finding Opportunity in Uncertainty (Wiley Trading)
JR was an experienced salesperson and a little older than the others—mid-forties. He was usually tan, never rude, and always agreed to do whatever the staff asked of him. Unfortunately, JR rarely followed through. In those cases when he came clean and acknowledged having made a commitment that went unfulfilled, he apologized profusely to whomever h
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