Sublime

Source: Chief Marketing Technologist

But the company is able to crank out high-quality work year after year because its core capabilities are rooted in its processes and values rather than in its resources. I sense, however, that these capabilities of McKinsey also constitute its disabilities. The rigorously analytical, data-driven processes that help it create value for its clients i

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McElory's famous memo sent to dedicated brand teams at P&G.