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Fail How To (Not) Wieden+Kennedy Amsterdam Or: Why There Is No Audience For What We Make And Why That Truth Will Set Us Free
The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
LinkWeird convergence in tech industry:
Notion adds AI research, meeting notes, enterprise search. So do Atlassian, Grammarly/Coda. Glean. Granola.
Cursor. OpenAI buys Windsurf/Codex. GitHub and Google follow.
Browsers are next.
Is the fu... See more
Josh Millerx.com
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1. Gumloop
AI agents, automations, vibe marketing. UX/UI that is fun. Trigger automations from browse... See more