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Type of marketplaces
SaaS: software that businesses access online and purchase via a subscription e.g. Slack, Adobe, Atlassian
SaaS-like Network: any number of different models where a business sells software to businesses online and that software supports the interaction between the business customer and their end consumer. The business does not

OpenSea is extremely dominant. The exchange boasts a market share of 97%. That’s thanks, in part, to OpenSea’s superior asset breadth, easy listing process, and robust filtering system.
Mario Gabriele • OpenSea: The Reasonable Revolutionary | The Generalist
Online marketplaces - entering the next phase | Dealroom.co
blog.dealroom.co
Despite advances in the online shopping experience, most online shopping remains need-oriented (Amazon represents 38% of total eCommerce sales in the U.S., and leans heavily toward transactions that start in the search bar).
Melina Flabiano • 🛒 The problem with eCommerce
2.0 marketplaces possess the following qualities:
Bessemer Venture Partners • Roadmap: B2B Marketplaces
GOAT (#16) is a peer-to-peer marketplace for buying and selling authenticated streetwear and sneakers.
