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The Zurich Axioms: The rules of risk and reward used by generations of Swiss bankers
amazon.com
fresh-eggs-flying-lessons
Tips and insights for brands and marketing: Avoid common mistakes; think differently; understand customer needs deeply; don't rely solely on data; strive for loyalty and customer satisfaction.
LinkRobert Greene
open.spotify.com
dangerous. In my experience, many low-margin practices are more profitable, on a profit-per-partner basis, than higher margin practices with low leverage because of the effective use of leverage.
David H. Maister • Managing The Professional Service Firm
Public markets reward predictability.
Patrick Vernon • Venture Capital Strategy: How to Think Like a Venture Capitalist
Leo Melamed, Man of the Futures: The Story of Leo Melamed & the Birth of Modern Finance