Sublime
An inspiration engine for ideas

Thus, as the cable-tv-dominated status quo crumbles, pro sports will develop a new playbook, centered around better telling player stories. Players will also have more opportunity to tell and sell these stories themselves, direct-to-consumer:
Lea Boreland • Adapting sports
The MVP Machine: How Baseball's New Nonconformists Are Using Data to Build Better Players
amazon.com

sui generis.
Michael Bamberger • The Second Life of Tiger Woods
A writer could blast out her opinions, but writers are at their best not when they tell people what to think but when they provide a context within which others can think.
David Brooks • How to Know a Person: The Art of Seeing Others Deeply and Being Deeply Seen
mediocre play watched
Martin Gurri • Revolt of the Public and the Crisis of Authority in the New Millennium
with the player who has the best business model, a model designed for customer relevance and high profitability.