Sublime
An inspiration engine for ideas
Compared to the retailer with over a million customers, a pure-play ecommerce website with 5,000 known customers and permissions will have a much lower limit for how much should be invested in personalization.
Arild Horsberg • Hello $FirstName - Norwegian Case Studies: Profiting from Personalization in Norway
M+C Morgan
@mcmorgan
Alex Goldstein
@alexgold
actively evaluate new merchandise today, identifying future "winners", promoting those items, giving them every possible chance to succeed.
Kevin Hillstrom • Hillstrom's Merchandise Forensics
Hillstrom's Loyalty: Measuring Why It Is So Hard To Grow a Business via Loyal Customers
amazon.com
We believe this is one of the most under-discussed, unexamined aspects of business & marketing today.