Sublime
An inspiration engine for ideas
Effective means picking your spots, concentrating your
Kenneth Roman • Writing That Works
Lisa Miller, the founder and CEO of VIE Partners, the best expense reduction and control consultancy in the health-care industry.
Dan Kennedy • No B.S. Ruthless Management of People and Profits: No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich
Short sentences and short paragraphs are easier to read than long ones. And easier to understand.
Kenneth Roman • Writing That Works
your writing is you. It reveals how your mind works. Is it forceful or fatuous, deft or clumsy, crisp or soggy? Readers who don’t know you judge you from the evidence in your writing.
Kenneth Roman • Writing That Works
When you write anything longer than a few paragraphs, start by telling the reader where you are going.