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The Banality of Online Recommendation Culture
A recent surge of human-curated guidance is both a reaction against and an extension of the tyranny of algorithmic recommendations.
By Kyle Chayka
October 30, 2024
Illustration by Ariel Davis
Save this story
In the 2010s, affiliate marketing became a dominant strain of online business models. The Wirecutte... See more
A recent surge of human-curated guidance is both a reaction against and an extension of the tyranny of algorithmic recommendations.
By Kyle Chayka
October 30, 2024
Illustration by Ariel Davis
Save this story
In the 2010s, affiliate marketing became a dominant strain of online business models. The Wirecutte... See more
newyorker.com • Unnamed Document
The invisible and the small is rapidly spreading as a desirable, status-signaling social experience beyond Tyler Brûlé’s world, Japanese bars, and menswear forums.
Ana Andjelic • How Micro-Communities Transform Aspiration
People will pay for the convenience of not poring through internet sludge all day and having someone clarify what they need to know.”
Kyle Chayka • 🟧 Aggregation theory
she was seeking confidence and stability in her own sense of taste.
Kyle Chayka • Filterworld
human tastemakers,
Kyle Chayka • Filterworld
Quality, intention, taste, originality, vision—that’s where we come in.
Sari Azout • The End of Productivity
Upper-middle class professionals center their tastes around discovery of interesting and superior goods.