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Analyses the cultural phenomenon of hyper-optimization, discussing its impact on creativity, the overabundance of cultural products, and the need for counterforces to resist its effects.

Link

O

Owen Patfield

@mrcheesy

A

Audrey O'Regan

@audreyoregan

S

Samantha Holloway

@pirategirljack

C

Catherine Connors

@catherine

C

Claire Kelley

@hiclairekelley

K

Kate

@fabricofmylife

K

Kelly O'Sullivan

@scriv

H

Harri Thomas

@harri

Founder, UX Researcher