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Andrew Golis

@agolis

Test different headlines, early paragraphs, and primary imagery.

Ben Hunt • Convert!: Designing Web Sites to Increase Traffic and Conversion

J

Joshua Fischer

@jfishua

J

Josh

@josh-d22c5b927ee64aa3

Start at the epicenter

David Heinemeier Hansson • Rework

nadir

Ben Horowitz • The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

THE STANDARD

Ben Horowitz • The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

Jim’s Tips & Tricks

Jim VandeHei, Mike Allen, • Smart Brevity

crisis of taste,

Kyle Chayka • Filterworld