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Warrillow, John Built to sell: creating a business that can thrive without you. New York: Portfolio/Penguin, 2011
Walker Deibel • Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game
John Warrillow built and sold four companies before “retiring” to write, speak, and invest.
Chris Guillebeau • The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
John Warrillow’s book, The Automatic Customer, calls for companies to turn to subscription
Walker Deibel • Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game
Finally, John Warrilow, author of Built to Sell and The Automatic Customer, creates step-by-step instructions to create a product offering from a service, and a subscription model from a product offering. By executing this, companies can drive growth through unique positioning in the marketplace and increase company value exponentially
Walker Deibel • Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game
The lesson for entrepreneurs is clear: if you want to create and capture lasting value, don’t build an undifferentiated commodity business.
Peter Thiel • Zero to One: Notes on Start Ups, or How to Build the Future
Book Recommendation: The Automatic Customer: Creating a Subscription Business in Any Industry by John Warrillow.