Sublime
An inspiration engine for ideas
one concrete objective:
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
‘the morals of the
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
If you met Lewis in the street, you might guess that he was a lawyer or a kindly geography teacher. In fact, he was one of the most efficiently deadly men in the British services.
Ant Middleton • First Man In: Leading from the Front
one final choice:
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
‘proscenium arch’
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
Finally, Lee was particularly struck by Manucci’s mastery of depreciation, or writing down, which connects the value of an asset to the period for which it will be useful.
Roland Allen • The Notebook
diegetically,
John Yorke • Into The Woods: How Stories Work and Why We Tell Them

new ‘call to action’.