Sublime
An inspiration engine for ideas
After you meet:
Jim VandeHei, Mike Allen, • Smart Brevity
• Simplify your Big Thought into one SHORT sentence.
Jim VandeHei, Mike Allen, • Smart Brevity
based on
Jim VandeHei, Mike Allen, • Smart Brevity
Start with a strong concept.
Jim VandeHei, Mike Allen, • Smart Brevity
➎ Then, write a few more items in Smart Brevity, in order of importance.
Jim VandeHei, Mike Allen, • Smart Brevity
right-hand person should be a communicator,
Jim VandeHei, Mike Allen, • Smart Brevity
➋ Don’t waste time.
Jim VandeHei, Mike Allen, • Smart Brevity
• Start your presentation with your big idea, distilled using the tricks for teases in chapter 6.
Jim VandeHei, Mike Allen, • Smart Brevity
Tips & Tricks