Sublime

One of the organizations most active in this area is the New Economics Foundation.

productive.

‘value creation’, ‘merger synergies’ and ‘vertical integration’.

The single-minded pursuit of profit, it turns out, is no way to think of or run a planet for long-term health. To take just one illustration, none of the world’s top industries would be profitable today if they had to pay for the unpriced natural capital they exploit.11 On the upside, however, I believe that we are living through the early stages o

Early in 2012 we were approached by Alan Heeks—a social entrepreneur, writer, and consultant with a passion for sustainability in the fullest sense.

“Make the best product, cause no unnecessary harm, and use business to inspire and implement solutions to the environmental crisis.”

In short, Erik was able to translate his vision for improving the sustainability of the waste business into a new, highly disruptive—and highly profitable—business. The conversation around reimagining capitalism is sometimes framed in terms of a tension between profits and purpose. NG’s case illustrates why this conversation is missing the point.

vulnerable to entrepreneurs who are in direct contact with customers or proactively solicit feedback, and who remain frugal because they have no cushion of affordability

We need exponentially less of the degenerative forms of capitalism and exponentially more of the increasingly resilient and regenerative forms.