Sublime

An inspiration engine for ideas

AllPeopleCollectionsArticlesAudioBooksFilesHighlightsImagesLinksNotesTextTweetsVideosSocial

James Stuber

@uberstuber

Don't create a newsletter if you don't have anything interesting to say.

Kramer's MKT1 newsletter success hinges on one question: "Would I text this piece of content to everyone I know that's in the space?"

Kramer's obsession with quality is evident in her newsletter cadence: While many marketers like to send newsletters out on a weekly or even daily

The New Generation of Online Culture Curators | The New Yorker

Kyle Chayka newyorker.com

Product Hunt: The Internet's Destiny Machine

Mario Gabriele latecheckout.substack.com

Mo Ryan

@mo.d.bic

The way I describe this process is “trading up the chain.” In an interconnected media age, outlets pick up and re-report on each other’s stories. By starting with a small podcast where I could tell the story on my own terms, which led to a pickup on a small site that covers a niche, and then sharing and spreading that piece so it was seen by the

Ryan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts

Jeff Kaminsky

@heffe

Times are changing for writers. There’s been a recent wave who’ve stopped contributing to outlets and moved to newsletters like this, such as myself. To give some insight into what’s happening, the following is a postmortem of my decade-long career writing nonfiction for well-known media outlets like The Atlantic or The Daily Beast.

Erik Hoel • Writing for outlets isn't worth it anymore

That nothing has come around to quite replicate Twitter’s incredibly messy “siloed and yet still very public and observable” nature is probably the best argument that the platform is sticking around—for a while, at least. That said, I think that Twitter will likely become even more weird and uncool than it already is.