Sublime
An inspiration engine for ideas


"if you look at young kimi, for example, he's got a lot of test days before his first race, i think he will have over 20 days or something in the car which is unprecedented, as for this guy here (franco) he didnt have that. so he just jumped straight in and he did a fantastic job"
#F1 || #BrazilGP 🇧🇷
simx.comdon’t ask yourself who is right. Ask which idea is better.
John Cleese • Creativity: A Short and Cheerful Guide
Telling has replaced showing and the audience is made redundant.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
‘Broadcasting’, he said, ‘is the control of suspense.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
What are the unwatched programmes on your Sky+ but taunting reminders of who we might really like to be?
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
‘All of us are potential villains,’