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Bryan Eisenberg • Buyer Legends: The Executive Storyteller’s Guide
The person’s purpose.
Bryan Eisenberg • Buyer Legends: The Executive Storyteller’s Guide

Ben Barry
benbarry.com
Jordan Singer
ibuildmyideas.com
Greg Isenberg
gregisenberg.com
The faces look like the entrepreneurs and business owners he meets and networks
Bryan Eisenberg • Buyer Legends: The Executive Storyteller’s Guide
Start with basic demographics, which should be representative of your typical customers,