Sublime
An inspiration engine for ideas
Blank, . Steven G. The Four Steps to the Epiphany: Successful Strategies for Products That Win. S.G. Blank, 2007.
Walker Deibel • Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game
The company started when founders Marshall Haas and Jon Wheatley became interested in applying the knowledge they’d acquired from working at tech firms to physical products. Prior to their partnership, Marshall was making money selling products that you couldn’t actually touch (software), and Jon was creating things that could be touched, but
... See morePaul Jarvis • Company of One: Why Staying Small is the Next Big Thing for Business
Steve Jobs: How to design insanely great products
Design Philosophy:
Simplicity is the ultimate sophistication
• If users need a manual, the design has failed • Eliminate unnecessary buttons, features, and complexity • Focus on making the product intuitive and obvious to use
Question everything about the current design
• Challenge every assumption about
... See moreSteve Jobs
Nick Nikolov • 2 cards

First, hackers and enthusiasts explore the potential of a new technology. Entrepreneurs are attracted to it and in their quest to build a business, make things easier for ordinary users.
