Sublime
An inspiration engine for ideas
WHOA.
Yes- Microsoft laid off 6,000 people BUT... they dropped a pretty brutal new policy overhaul:
-2-year rehire ban for anyone pushed out over performance
-A new “good attrition” metric (yes, they track if they’re happy you’re gone)
PLUS... you h... See more
Amanda Goodallx.comanalysis flexibility
Jenni Romaniuk • Better Brand Health eBook
A brand’s MPen should increase when the brand has reached more category buyer ‘brains’ through:
Jenni Romaniuk • Better Brand Health eBook
you should monitor individual retailer PL shares for…
Some highlights have been hidden or truncated due to export limits.
Jenni Romaniuk • Better Brand Health eBook
Which brand memories are useful for buyers?
Jenni Romaniuk • Better Brand Health eBook
Can a brand have too much of a mental…
Some highlights have been hidden or truncated due to export limits.
Jenni Romaniuk • Better Brand Health eBook
the more difficult the metric, the less complete the narrative.
Jenni Romaniuk • Better Brand Health eBook
Herman Steyn
@xabbax
60–70% of the attributes fit into this category.