Sublime
An inspiration engine for ideas




Rory Sutherland on why group decision making is often worse than personal judgement https://t.co/Gj6CRLLF40

Rule of thumb: Opinions are worthless.
Rob Fitzpatrick • The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Behavioral economics is demonstrating that humans don’t always act in self-interested ways, and that transactions themselves have an emotional component.