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[Time]
Eddie Yoon • Snow Leopard
How you maximize “the value of your value” as a creator is by monetizing Obvious or Non-Obvious content in Non-Obvious ways.
Eddie Yoon • Snow Leopard
Digital technology accelerates dematerialization by hastening the migration from products to services.
Kevin Kelly • The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
It promises, as Anderson says, to free us from “the tyranny of lowest-common-denominator fare” and establish in its place “a world of infinite variety.”
Nicholas Carr • The Big Switch
Bharat Anand, author of The Content Trap,
Kate Eichhorn • Content (The MIT Press Essential Knowledge series)
A classic paper by John Gourville, a professor of marketing at Harvard Business School, stipulates that “many innovations fail because consumers irrationally overvalue the old while companies irrationally overvalue the new.”8
Nir Eyal • Hooked: How to Build Habit-Forming Products
Patrick O'Shaughnessy • Home | ColossusQuasar App
“the endowment effect,” our tendency to undervalue things that aren’t ours and to overvalue things because we already own them.
Greg Mckeown • Essentialism: The Disciplined Pursuit of Less
In her 2014 book Blockbusters, Harvard Business School professor Anita Elberse showed how mega hits have become more important across the whole entertainment industry. “Smart executives bet heavily on a few likely winners. That’s where the big payoffs come from,” she writes.